These two vehicles get cross-shopped constantly, but they are answering slightly different questions for a fleet buyer.
The Tank 300 is a new, factory-direct, body-on-frame off-roader with genuine locking differentials and a 700 mm wading depth, and it sits in a family that includes plug-in-hybrid siblings (Tank 400 NEV, Tank 500 Hi4-T) — a useful fallback if your destination market has any fuel-type import sensitivity. FOB pricing runs roughly $27,750–$41,666 depending on trim and volume.
The Land Cruiser 70 is used, LHD-evergreen stock with decades of parts-network maturity across Africa and the Middle East, and a reputation for durability that is hard to match on paper. It typically lands at $38,000–$52,000 FOB for export-standard reconditioned units.
For buyers prioritizing lowest landed cost with a fully warrantied new vehicle, the Tank 300 is the stronger case. For buyers whose end market already runs a mature Land Cruiser parts and service network and values long-term resale above initial price, the 70-series remains the safer default.
Run both through our landed-cost calculator for your specific destination, or see more head-to-head breakdowns on our model comparisons page.
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